Subscription Articles
This is our archive of subscription articles, including our ongoing series Subscription POV, reflecting on the latest news from the subscription movement and the landscape that subscription companies are facing today.
You can also find articles on the subscription companies that we admire and are inspired by, when innovating and optimizing new subscription offers.

Investment in AI today, will bring value tomorrow. Find the best tools with Susbcrybe AI Report 2023.
By Morten Suhr Hansen In the past couple of weeks, my colleague Niels Vestergaard has delved into some of the

Personalized CRM & intelligent churn prediction. The future CRM system is coming!
In 2020, my colleague Jonas Juul Jeppesen had a guest in the Subscription Talks studio who introduced us to the

Subscription companies will eventually meet The Honeymoon Effect
By Morten Suhr Hansen When I was still in the media industry years ago, we were constantly busy launching new

Equipment-as-a-Service: When B2B companies offer their products on a subscription basis
By Morten Suhr Hansen In 1962, Rolls-Royce launched a completely new business model that would set a new standard for

Google and Microsoft is jumping on Generative AI. Why is Apple so quiet?
By Niels Vestergaard Last week, Google was finally able to launch their Chat-GPT competitor, Google Bard – and despite a

E-learning subscriptions are booming. Here are 10 services that you can learn a lot from
Subscription POV Af Morten Suhr Hansen A new trend has hit the Subscription Loft here in Copenhagen – and it’s
Do you have subscription insights to share with us?
If you have a topic that you’re an expert on and that you’d like to share with our readers, please don’t hesitate to send us an e-mail about a collaboration.
We love to learn about new insights and we would love to hear from you!
We prefer if your article is:
- 1000-2000 words in length
- Written in high-level english
- Includes pictures